Social Media Brand Building
Your company’s brand speaks for your company and its products and/or services. In today’s internet world, your brand have a definitive, consistent, and responsive presence.
Whether you’re looking to create a brand from scratch or strengthen an existing brand, this course will help you create a brand using social media platforms. We’ll cover how to create a social media strategy, identify social media platforms that fit your brand, craft strong messages that will engage your audience, and analyse and revise your strategy plan.
What do Will Students learn in this event?
- Define terms related to social media marketing.
- Create a plan for your social media brand
- Describe various social media platforms and identify which ones are best for your brand.
- Communicate effectively over social media platforms
- Deal with negative criticism and feedback
- Develop a social media playbook to guide brand ambassadors
- Examine your brand strength and revise your strategy plan
What Subjects Are Covered?
- Defining the Terms
- Developing Your Social Media Branding Strategy
- Identifying the People Who Follow You on Social Media
- The Key Social Media Platforms
- Building Brand-Focused Messages
- Developing Customer Trust
- Developing a Communication Strategy
- Reviewing and Revising
What's Included in this course?
- Instruction by a skilled facilitator
- Small, interactive classes
- Course materials and specialised manual
- Personalized certificate of completion
